The team at diddi dance, the brand behind the much loved preschool dance classes, are extremely proud to announce their franchise diddi dance SE Hampshire & Chichester has achieved Gold accreditation from the Children’s Activities Association (CAA). The CAA is the only not-for-profit, industry-led association to set and raise standards in all organised children’s activities across the UK and this achievement clearly showcases the team at diddi dance SE Hampshire & Chichester’s passion for excellence.
Set-up by leading industry experts in 2015, including diddi dance Founder Anne-Marie Martin, the establishment of the CAA (a Community Interest Company) has revolutionised the children’s activities sector. After Anne-Marie completed the accreditation process for diddi dance in 2016, she decided to offer the same accreditation to each diddi dance Franchise. This past month Anne-Marie & diddi dance were thrilled to personally accredit franchisee Liz Chisnall and her franchise diddi dance SE Hampshire & Chichester.
Over 200,000 children a week now attend a CAA member activity and it is a truly fantastic endorsement for diddi dance SE Hampshire & Chichester to be part of this ground-breaking national initiative. Liz’s commitment to achieving Gold for her franchise shows her dedication to demonstrate to her industry peers and her fellow diddi dance franchisees that she excels at what she does as well as giving her parents the reassurance they deserve when selecting the best classes for their little ones.
Liz took over the business for diddi dance SE Hampshire & Chichester in July 2017 and within her first year achieved both her Bronze & Silver CAA accreditations and now has an amazing 14 classes running throughout the area.
It is staggering to learn that before the CAA, there was no national, independent association in the UK for the children’s activity sector as a whole. Through the development of the CAA Code of Practice and via their thorough accreditation, for the first time, parents can now easily make simple, informed decisions when choosing from the wealth of children’s activities out there. Just by asking whether the provider is a CAA member, a parent or carer can get reassurance on important issues such as insurance, health and safety, criminal record checks, training, qualifications, class content and much more.
As one parent said regarding the CAA –
With so many clubs and classes to choose from it’s so hard to know which are the best and what I should be asking when I leave my children in the care of a class leader. In the past I just wrongly assumed kids’ activities must have to be regulated. Knowing that the CAA has asked those important questions to help keep my child safe is fantastic – so now I just look for their logo!”
Having achieved Gold CAA accreditation means that diddi dance SE Hampshire & Chichester has been independently verified as having met or exceeded all the necessary elements of the CAA Code of Practice. This accomplishment offers parents peace of mind when selecting an activity from the myriad of providers out there.
Anne-Marie, commented on the accreditation process and Liz’s success:
“Using the CAA accreditation system to ensure all our franchisees are performing to not only our high standards but also a nationally recognised association too is so important to us. It’s fantastic seeing our fifth franchise gain gold accreditation. Having only taken this franchise over a year ago, it’s fantastic to see the turnaround Liz has given it. She is truly deserving of her gold accreditation as she is running a brilliant franchise.”
Adding to this Liz of diddi dance SE Hampshire and Chichester said:
“I’m so pleased to receive my Gold Children’s Activities Association Accreditation, I hope it gives our parents and carers confidence that our classes are run to the very highest standards, as well as being brilliant fun. As a business owner, it makes me proud to know that our classes have been externally checked and have received GOLD accreditation status.”